Growthitect - snackable growth hacks for busy architects

TOGETHER WITH TESTFIT I’ll be joining Clifton Harness, CEO at Testfit, live this Thursday to ask him hard questions about the future of Testfit and architecture. If 1,000 people show up, then I’m wearing a 10-gallon hat and Clifton is wearing a Growthitect belt buckle. Fair is fair 🤷♂️ Register free Read time: 2 minutes and 57 seconds - read below or read online How to increase leads from LinkedIn LinkedIn is vastly underrated as a pipeline builder. Your ideal clients are there and ready to...

A huge thanks to this week’s sponsor: The Splash Lab gives you endless design possibilities at no extra cost. Minimal aesthetic, uniform finishes, and accessible maintenance. We strive to solve your most common challenges with restroom architecture. See why firms like SOM, Foster + Partners, and BIG continue to choose our products for their projects. Download the digital library 🗳️ New poll: You’ve probably noticed that I’ve been testing out different options for reading the full tactic each...

🗳️New poll: Do you have an Instagram account? Yes No These polls help me provide you with the most relevant content. Your vote improves this newsletter and is much appreciated! Contrast: How To Show And Tell Your Value Light and dark.Good and bad.Happy and sad.Before and after.With and without.Beautiful and ugly.Haves and havenots. Contrast can be such a powerful tactic. It’s simple.It’s universally understood.It clearly articulates to opposite scenarios. For all of those reasons, contrast is...

A huge thanks to this week’s sponsor: The Splash Lab has collaborated with the world’s leading architects and designers to reimagine bathroom experiences. Just like you, we seek to push the boundaries of innovation and design thinking. The result is unique, sustainable, and social-proof restrooms. What do you think of our latest project? Read this week’s tactic on the new website or read it below: I’ve been fortunate enough to have great leaders around me over the past few years. One of my...

Happy New Year, friend! Let’s talk about your favorite topic: bad clients. (Okay, it’s not your favorite topic. But what if I help you elevate your client quality?!) Many architectural firms face the familiar challenge of dealing with these less-than-ideal clients. While it’s easy to grumble about client-related issues, the real solution lies in a strategic shift: actively seeking and retaining high-quality clients that align with your business goals. Defining High-Quality Architecture...